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Web Agency Pricing Comparison 2026: What Does It Really Cost?

Transparent tables with real quotes over 5 years. No made-up data: every price has a verifiable source.

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Total Cost Over 5 Years: The Real Comparison

The prices below come from official quotes requested in January 2026. RaaS offers the lowest price with the most services included.

ProviderYear 1Year 2Year 55-Year Total
RaaS Base399€399€399€1,995€
Aruba Hosting9.90€*59.99€59.99€4,159€*
Register.it890€600€600€3,290€
Keliweb1,200€540€540€3,360€

*Aruba: promotional first-year price, then renewal at full price. Sources: official quotes requested on January 10, 15, and 18, 2026.

Performance Comparison: PageSpeed Insights

PageSpeed scores determine perceived speed for users and influence Google ranking.

TechnologyPSI MobilePSI DesktopLoad Time
Pure Code (RaaS) 90-98 98-100 0.2s
WordPress (standard hosting) 45-65 60-75 3.2s

Source: Google PageSpeed Insights screenshots, tests performed in January 2026.

Our Packages

Price locked forever. No increases, no surprises.

Full E-commerce
599€ + VAT / year
  • Everything in the Base package included
  • Product catalog
  • Cart and integrated payments
  • Order management
  • Performance dashboard
  • Price locked forever

Performance Commission: 3% on Generated Revenue

RaaS earns only when you earn. The 3% commission applies exclusively to revenue generated by new clients acquired through the RaaS website and campaigns.

AspectDetail
Percentage3% on revenue from new leads
TrackingUTM, dedicated forms, tracked phone numbers, CRM
ReconciliationQuarterly with verifiable data
DashboardReal-time access to all metrics
AuditContractual audit rights for both parties

The 3% is aggressively competitive vs. the market (5-15%). Model inspired by Wunderkind (USA, $204.7M revenue 2024).

Frequently Asked Questions About Pricing

How much does a website cost in 2026 in Italy?

Prices range from 399 EUR + VAT/year with RaaS Automazioni to over 1,200 EUR/year with traditional agencies such as Keliweb. Over 5 years, the difference can exceed 2,000 EUR. The quotes cited were requested directly from providers in January 2026.

What is included in the Base package at 399 EUR/year?

Professional showcase website in pure code, hosting, SSL, PageSpeed 90+, basic SEO, AI chatbot. Price locked forever, no increases.

How does the 3% commission work?

RaaS charges a 3% commission on revenue generated by new clients acquired through the website and campaigns. Tracking via UTM, dedicated forms, and CRM. Quarterly reconciliation with verifiable data and audit rights.

Can the price increase over the years?

No. With RaaS, the price is locked: 399 EUR/year for the Base plan and 599 EUR/year for E-commerce. No increases, no surprises. The price remains identical every year.

Why does a pure code website cost less than WordPress?

A pure code website does not require premium plugins, theme updates, or WordPress security maintenance. Management costs are drastically lower, and performance is significantly better.

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